What is a Bridging Loan?

A Bridging Loan is short term funding to provide temporary financing until more permanent finance can be found. Bridging Loans are available for a whole range of financial requirements and can be on the basis of a 1st, 2nd or even 3rd charge equity release, usually provided for any legal purpose.

Examples: 

• Commercial & Residential Purchase
• Comm (more…)

During the last century the concept of business went through major changes in terms of the company ownership (Papers4you.com, 2006). Nowadays, fierce competition is no longer only in the access to market, but also in what regards to business ownership. Most of times, deals involving mergers and acquisition involve billions and are reported in newspapers all the time. The process of globalisation had an increasing effect on access to foreign fi (more…)

Customer acquisition is a process of identifying, approaching and developing new customer relationships. It is important that new relationships formed are acquired from the right type of customer, in order to ensure a sustainable future.

Acquiring customers is one of the most important factors in the success of a business. The importance of acquisition not only lies in the volume of customers acquired, but the profitability and value th (more…)

Copyright (c) 2008 Jennifer Selby Long

Actually, there are at least a dozen ways to sabotage an acquisition, but for the sake of brevity, and to stay focused on the areas in which I can speak from the most experience, let’s explore five of them:

1. Grossly underestimating what it will take to integrate people, processes, and systems. I’ve seen few successful acquisitions of any size without a dedicated integr (more…)

The acquisition of new customers is the life-blood of any company large or small. Finding potential customers who may not be aware of your product or service is crucial to building a successful company. Online advertising is a proven channel for generating large scale new customer acquisitions.

The Process of Customer Acquisition
The process of customer acquisition starts out with the goal you are trying to achiev (more…)